[Z17 BETA/UBUNTU 22] How to get the native Firefox instead of flatpak/snap

Snap is as bad as telnet or finger according to my local Linux User Group co-ordinator. It seems a lot of these install formats add bloatware, primarily I suspect because they are not integrated into the system. I grudgingly accept App Images but nothing else alongside APT. Why fix what ain't broke? Oh forgot the millenials think they know better.